“Serge Gainsbourg died in his sleep at home in Paris on March 2nd 1991 – 25 years ago today. I was living in France at that time. The whole country went went into mourning. Brigitte Bardot, who’d slept with him, gave a eulogy; President Mitterand, who hadn’t slept with him, gave one too. He was “our Baudelaire, our Apollinaire”, the President said, “He elevated the song to the level of art”. Flags were flown at half-mast – which really was a far less fitting symbol for the famed ladies man and FRench pop genius than the bottles of whisky and packs of Gitanes cigarettes left by hordes of fans as tributes by the front wall of his house.
“I’d not heard of Gainsbourg before I moved to France for a few years in 1990 – apart from his duet with Jane Birkin, that is, ‘Je T’ Aime… Moi Non Plus’. I heard that on the radio when I was a young girl living with my parents in London – until it was banned by the BBC and flew to the top of the chart.
“But I came to love his work so much that, with his longtime partner Jane Birkin’s encouragement – she said that he had always been sad that he wasn’t recognised in England, a country that he loved – I wrote this book, “Serge Gainsbourg: A Fistful Of Gitanes”.
“In honour of the 25th anniversary of his passing, my book is on sale at less than half price today in ebook/kindle etc format. There’ll be a discount all week, up until 6th March – when I’ll be hosting and playing at a tribute to Serge in Oakland, California – but the very cheapest price is today. So if you’re interested in falling in love with Gainsbourg like I did, here’s the link. Merci beaucoup, tout le monde!” – Sylvie